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Shoppers Confidential

We're here for all your Mystery Shopping / Secret Shopping, Customer Insight & Feedback needs.


Our Story

Since 2005 Shoppers Confidential, based in Toronto with a *NEW* Edmonton Alberta location, SCI is a full-service customer experience management firm based specializing in mystery shopping. We have extensive experience working within a vast array of industries throughout North America as a Legitimate Mystery Shopping Company. 

We are active members with  MSPA Americas and hold an A+ rating with the BBB.  We are also members of The Canadian Franchise Association (CFA) and the IMSC.  These memberships help us gain industry information and stay connected with our peers, shoppers and our clients' industries.

We build customer-focused programs designed to generate growth and improve the bottom line for our clients. We provide solutions that add value to the overall customer experience and drive consumer loyalty by giving you a complete, objective view of how effectively your business works from the customer’s perspective.

We have been expanding our services and programs to holistically capture a 360° view of our client's customer experience, from employee satisfaction surveys and internal audits to competitor intelligence and social listening and everything in between.  We know these offerings will assist our clients in aggregating all their insight and feedback data in one portal, allowing reviewing and actioning their data more efficiently.

Mail us: 500 King Street West, Suite 300, Toronto, ON, M5V 1L9

Email us:

Call us: 1-866-959-05616


A Second Office In Edmonton!

Shoppers Confidential is proud to announce that we have a second location in Edmonton!  This update will help to ensure that western Canada and the US can easily find us to help with their insight and feedback needs.  Our goals have always been to help our clients achieve theirs and we hope this new location will give access to more people to help reach their targets.

Mail us: 3218 Ellerslie Road, SW, Suite 136, Edmonton, AB,  T6X 1A7

Email us:

Call us: 1-866-959-0516

Contact Us

We are proud members of


MSPA Member

The Mystery Shoppers Providers Association provides legitimacy to the Mystery Shopping industry and is a helpful resource for Mystery Shoppers as well. Visit 

BBB Logo

Better Business Bureau Member

The Better Business Bureau verifies that we are a legitimate business with an A+ rating.  For more information please visit


Canadian Franchise Association Member

CFA Members have made the conscious decision as an organization to be the best franchisors they can be. We encourage CFA Members to promote this fact to prospective franchisees by displaying the CFA Member logo on your corporate franchise recruitment pages and other web properties.

Julie Anthony, Founder

Julie Anthony, Founder


Julie is the Owner/Founder of Shoppers Confidential. Her career history is as diverse and colourful as her sparkling personality! With over 19 years of experience in sales and service, Julie has worked in several customer service positions, including Google. Her experience in the sales and service industry as an employee and employer has given her the skills to run Shoppers Confidential successfully.

Website photo-1

Kyla Broughton


Kyla is our COO, with over 18 years of Quality Assurance and Auditing experience (including being a lead QMS Auditor under IATF16949: 2016/ISO 9001:2015); she brings with her leadership, organization, and strong communication skills. Working with our current and future clients, shoppers and our Independent Contractor team to ensure everyone is connected and successful. Kyla is a member of PMI and registered in the South Western Ontario division.

Iryna Sheremetieva, CCXP

Iryna Sheremetieva, CCXP

Head of Research, Analytics & Insights

Iryna's professional background covers a wide range of market research activities worldwide. She has managed a number of global Customer Experience programs in retail, finance, automotive, hospitality, CPG, and healthcare sectors. She is experienced in data analytics focusing on finding the factors which influence customer loyalty and customer service perception.

Want to join our remote team? Click here to learn more.

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